Buzz

OpenCandy has not only helped us reach new users for Paltalk, but they’ve worked very hard to make sure to hit and beat our cost-per-acquisition goals. The OpenCandy team is metrics-driven, attentive to our needs and communicates with us regularly. We’re happy to work with them and their unique distribution channel.

– Hannah Rothman, Senior Director of Marketing
Paltalk

Integrating the OpenCandy plug-in was the easiest task in our development sprint. Almost immediately, we were able to use OpenCandy to complement our revenues to further fund the continued innovation behind BitTorrent while recommending other useful applications and maintaining a great experience for our users.

– Simon Morris, VP Product Management
Bittorrent

Software bundling is usually a pain; the resources and effort required to strike individual deals and implement specific bundles is daunting. OpenCandy made it easy for us to immediately drive targeted and scalable distribution across their network in a user-friendly way; enabling new users to sync and share their media using doubleTwist.

– Goetz Weber, COO
doubleTwist

I should have used OpenCandy in the first place. It works well, is really easy to set up and generates a remarkable amount of revenue. Not to mention the friendly and supporting people behind the scenes.

– Florian Schmitz
CDBurner

…I think OpenCandy may be a good compromise: developers will still get paid for including these ads in their installers, and users may just stumble across a new application they actually want.

– Jason Kincaid
TechCrunch

Through OpenCandy’s user and partner-friendly distribution platform, we’re able to drive new installs of Snagit eight times more efficiently than through download sites, display or search marketing.

– Tim McCallion
TechSmith

Partnering with OpenCandy allows us to generate revenue while, more importantly, adding value for our users by providing a completely transparent and optional means of discovering other great software.

– Gina O’Reilly, Senior VP of Sales and Marketing, Nitro PDF Software
OpenCandy and PrimoPDF

The model is one of those ideas that seems so obvious when you see it, and it’s surprising that no one has thought of it before.

– Matt Marshall
OpenCandy Recommends Software by VentureBeat

OpenCandy is taking a proven Web 2.0 model — the ad network — and applying it to software installation. It’s very clever.

– Rafe Needleman
WebWare

Figuratively speaking, it’s like offering a free download of peanut butter while you’re installing jelly.

– Bruce Bigelow, Xconomy
OpenCandy Builds Online Marketplace For Free Software Downloads

Building business relationships with great software advertisers. Say hello to OpenCandy.

– Sebastian Brands
of Dexpox via Twitter

OpenCandy brings innovation to the staid field of downloaded software.

– Chris Zach
StartUpSD

The way OpenCandy handles additional software installations is actually pretty nifty.

– Brad Linder
Download Squad

When you see “powered by OpenCandy”, you know you can trust the app.

– Travis Reddell, Associated Content
What Great Apps? Think OpenCandy

OpenCandy has been a great way for us monetize Freecorder, our free online video recorder and converter. In spite of the fact we use an uncommon installation system, integration was relatively easy, and the extra dollars we’re receiving is well worth the effort. Customers seem to appreciate the relevant offers they are presented with, and we’ve had no complaints.

– Bill Dettering, CEO
Applian

The basic idea behind OpenCandy is very simple, yet no one seems to have thought of it until now. The realization of the idea is perfect. I believe OpenCandy is the future for both open-source software monetization as well as software promotion. The OpenCandy team takes great care of the software developers using their service. Constant updates, stats and feedback is done in a very friendly yet professional manner.

– Christofer Persson
kantaris

OpenCandy has figured out a way for the most successful software developers to share the attention flow that comes their way with other developers whose work they admire. It’s a unique application of the implicit social graph in the software development community.

– Tim O’Reilly
O'Reilly Media

OpenCandy is building a network that allows software vendors to include advertising in their installers, just like the big boys do… The result is a community-based version of what companies like Sun and Apple are doing for their own products.

– Neil McAllister
InfoWorld

One improvement I’m hoping for is for friendlier installations, where users will not have to opt-out of bloatware toolbars and search engine changes that they don’t want. OpenCandy is doing some interesting work in this area.

– Seth Rosenblatt, CNET’s The Download Blog
Best new Windows software of 2009

I’d had other offers to include additional applications with IZArc’s installer but I didn’t think it was good for users and I didn’t think I’d actually make money. The idea behind OpenCandy is very innovative and I’m glad I decided to try it, because it actually works.

– Ivan Zahariev
What Great Apps? Think OpenCandy